The Way of Fashion and Luxury in China

China Luxury Store Openings Continue Despite the ‘Slowdown’

New MCM Store Opening Soon in Beijing's Intime Lotte Department Store 2012 was record year for luxury brands operating in China. As written about here, here and here! During 2011 and 2012 year luxury brands were making a land grab for retail space across China, primarily for mega flagship stores in the first tier cities like Beijing, Shanghai and Guangzhou, plus building bigger regional flagship stores in the 10 – 20 most promising second... Read More

Beijing Gets Burberrized, Burberry’s Digital Fashion Show and Party in Beijing April 13, 2011

A Burberry Handbag Hovers Above the Crowd During Burberry's Digital Fashion Show in Beijing In the countdown to Burberry’s Beijing celebration the event was branded as Burberry’s  biggest ever event and last night the 155 year old company brand didn’t disappoint. Beginning with an opening reception at the Beijing Flagship Store Burberry CEO Angela Ahrendts and Chief Creative Director Christopher Bailey entertained fashion industry... Read More

Re-positioning Ralph Lauren in China

Ralph Lauren China Chengdu Store Branding is a relatively new concept in China and the rapidly evolving market place gives many brands the opportunity and desire to reset their brand image and position. With almost no exception, all fashion and luxury brands in China try to upgrade their brand position, even if this is out of line with their home or other markets. Of all the luxury brands in China, Polo Ralph Lauren (RL) has one of the biggest challenges... Read More

About the Author

Timothy J Coghlan has been living and working in Asia for 15 years and has had a multifaceted experience in the luxury and fashion industry including fashion journalism, producing fashion shows in Tokyo and Hong Kong and product sourcing across China. He is now based in Beijing and works for a leading multinational company advising luxury and fashion companies on how to develop and execute their retail and business strategies across China. Timothy speaks fluent English, Chinese and Japanese